AI Visibility Index · Categories · Website builders
Week of 7 November 2026 (ISO week 45) · Measured 7 November 2026 · Compared with 1 November 2026 · By the Mention Impossible team
Takeaway. Wix was named in 34 of 40 website builder answers, the same as on 1 November, ahead of Squarespace (27, down from 31) and Webflow (25, up from 24). Squarespace's four fewer answers were spread across Perplexity (16 of 24, from 18), Gemini (6 of 8, from 7) and Claude (3 of 4, from 4); ChatGPT was unchanged at 2 of 4. wix.com was the most-cited domain, in 14 of 40 answers.
Read with care. Samples are small (n = 40 answers in this category; ChatGPT and Claude contribute 4 each) and changes are not significance-tested. One week compared with one week is not a trend. Pooled figures weight Perplexity most (24 of 40). API answers can differ from the consumer apps.
Full method: How we measure · This week's index: all six categories · Previous week: 1 November 2026 snapshot
Share of mention is the percentage of the 40 answers in this category that name the brand at least once, anywhere in the answer.
| Rank | Brand | Share of mention (7 Nov) | Answers, 7 Nov (of 40) | Answers, 1 Nov (of 40) | Change in answers |
|---|---|---|---|---|---|
| 1 | Wix | 85% | 34 | 34 | 0 |
| 2 | Squarespace | 68% | 27 | 31 | -4 |
| 3 | Webflow | 63% | 25 | 24 | +1 |
| 4 | Shopify | 40% | 16 | 19 | -3 |
| 5 | Framer | 35% | 14 | 14 | 0 |
| 6 | WordPress | 35% | 14 | 14 | 0 |
| 7 | Hostinger Website Builder | 28% | 11 | 9 | +2 |
| 8 | Carrd | 10% | 4 | 2 | +2 |
| Brand | ChatGPT (n=4) | Gemini (n=8) | Claude (n=4) | Perplexity (n=24) |
|---|---|---|---|---|
| Wix | 3 | 6 | 4 | 21 |
| Squarespace | 2 | 6 | 3 | 16 |
| Webflow | 2 | 6 | 2 | 15 |
| Shopify | 1 | 4 | 2 | 9 |
| Framer | 2 | 4 | 2 | 6 |
| WordPress | 0 | 4 | 3 | 7 |
| Hostinger Website Builder | 0 | 4 | 3 | 4 |
| Carrd | 0 | 2 | 0 | 2 |
Top 8 brands by answers. Ties ordered by how early the brand is named on average. Change in answers is a count, not percentage points. One answer = 2.5 points.
| Rank | Domain | Type | Answers citing it | Share of answers |
|---|---|---|---|---|
| 1 | wix.com | Vendor (Wix) | 14 | 35.0% |
| 2 | yola.com | Third-party | 9 | 22.5% |
| 3 | pcmag.com | Third-party | 8 | 20.0% |
| 4 | gizmodo.com | Third-party | 7 | 17.5% |
| 4 | zapier.com | Third-party | 7 | 17.5% |
| 6 | pixpa.com | Third-party | 6 | 15.0% |
| 7 | blog.hubspot.com | Third-party | 5 | 12.5% |
| 7 | business.com | Third-party | 5 | 12.5% |
2 other domains were also cited in 5 of 40 answers: techradar.com, webflow.com. Cited in answers counts each domain once per answer. Vendor means the citation was on a tracked brand's own website in this week's data; everything else is third-party. Subdomains are not merged. All reddit.com citations in this category came from Gemini (4 of 40 answers).
Of unique citations in this category (each domain counted once per answer), 16% were vendors' own websites (38 of 239).
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This page is part of the AI Visibility Index, published by Mention Impossible and updated with a new measurement on the same 48 questions. It covers only the website builders questions (8 questions, 40 answers). See the full index for all six categories, or the method for how answers are collected.
How to cite: Mention Impossible, "Which website builder do AI assistants recommend?", week of 7 November 2026, https://data.mentionimpossible.com/category/website-builders/
— The Mention Impossible team